Emotional · 8:10
// THE QUOTE
“the saying that pro athletes die twice is actually I believe it”
— John Adams · Eastern Frontier Auctions
A pro hockey player's raw account of losing his identity after sport and rebuilding through demolition work — complete arc, lands on 'hammered down'; resonates with grinders in the trades.
Full episode at 8:10How Two Newfoundlanders Built Atlantic Canada's Virtual Heavy Equipment Marketplace | Eastern Frontier ▸
THE LESSON THIS CLIP CARRIES
Hire sales people who know the equipment from industry experience, not polished salespeople who need to learn the product.
“we're looking for people that understand the business… they're not young we don't mind the youth but these guys know the equipment”
THE CHAPTER IT LIVES IN
John Adams: background and how the partnership formed
3:20
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SOURCE: 8:10 of How Two Newfoundlanders Built Atlantic Canada's Virtual Heavy Equipment Marketplace | Eastern Frontier