Story · 31:58
// THE QUOTE
“in a matter of five minutes we had like 28 phone calls”
— John Adams · Eastern Frontier Auctions
The founders' aha moment — phone blowing up roadside at a culvert site — captures the moment two Newfoundlanders knew the model worked; complete and energetic.
Full episode at 31:58How Two Newfoundlanders Built Atlantic Canada's Virtual Heavy Equipment Marketplace | Eastern Frontier ▸
THE LESSON THIS CLIP CARRIES
Partner with a global listing platform (Sandhills/Auction Time) before you have brand recognition — the reach amplification is immediate and measurable.
“we listed this truck and in a matter of five minutes we had like 28 phone calls”
THE CHAPTER IT LIVES IN
Revenue mix, global reach, and the virtual consignment model
31:50
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SOURCE: 31:58 of How Two Newfoundlanders Built Atlantic Canada's Virtual Heavy Equipment Marketplace | Eastern Frontier