Story · 17:03
// THE QUOTE
“I tell my mom, who just turned 72, she's always questioning me, how's business”
— Bertin Rioux · Clyvanor Ltée
The 'we don't sell sliced bread' line — when the economy struggles people don't build. Memorable framing of cyclicality, fully self-contained.
Full episode at 17:03How Engineered Wood Changed Construction (And What COVID Did to Supply Chains) — Bertin Rioux, Clyvanor ▸
THE LESSON THIS CLIP CARRIES
Construction demand is tightly linked to interest rates and economic confidence — when rates are high, people hold, and you must double down on sales effort to compensate.
“if interest rates are high people are a little bit more hesitant so we have to double down as sales people”
THE CHAPTER IT LIVES IN
Clyvanor's Products, Markets and Post-COVID Sales Environment
11:00
Clips like this, every two weeks.
SOURCE: 17:03 of How Engineered Wood Changed Construction (And What COVID Did to Supply Chains) — Bertin Rioux, Clyvanor