Hot take · 18:58
// THE QUOTE
“They're all coming in at like 21 22% efficient these days”
— John Jennex · Solar Ascent
Memorable reframe: a boiler is 98% efficient but solar's fuel is free, so '22% efficient with free fuel is actually still pretty sweet.' Quotable, complete thought.
Full episode at 18:58How Nova Scotia almost killed its solar industry — and the founder who fought back ▸
THE LESSON THIS CLIP CARRIES
Sell on lifecycle economics: solar's 25-year warranties and no moving parts beat alternatives like wind turbines warrantied for only three years.
“the solar panels have warranties of 25 years ... most of the electronics are between 10 and 25 years”
THE CHAPTER IT LIVES IN
Why solar over wind: the long-term, no-moving-parts play
16:58
Clips like this, every two weeks.
SOURCE: 18:58 of How Nova Scotia almost killed its solar industry — and the founder who fought back