Framework · 4:24
// THE QUOTE
“The interesting thing about new business endeavors, new whatever endeavors”
— Mark MacDonald · Electric Avenue Manufacturing Inc.
Self-contained 'storming phase / the gap' framework on why most people quit new ventures right after the honeymoon; a builder-relevant lesson that stands alone.
Full episode at 4:24EV Charging in Atlantic Canada: How Developers Get 50% Government Grants (Electric Avenue founder Mark McDonald) ▸
THE LESSON THIS CLIP CARRIES
The E-Myth entrepreneur identity trap is real for technical founders: if you don’t deliberately schedule time away from technical tasks, you’ll keep falling back into them at the expense of the business.
“it's an identity thing almost... we've always worked with some great business coaches”
THE CHAPTER IT LIVES IN
Introductions and beach volleyball origin story
1:22
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SOURCE: 4:24 of EV Charging in Atlantic Canada: How Developers Get 50% Government Grants (Electric Avenue founder Mark McDonald)