“the rising and steps are right beside that it's like this big wedge”

Name: the rising and steps are right beside that it's like this big wedge
Description: Building timber stairs top-down instead of bottom-up on a waterproofed deck; the 'granite countertops on toothpicks in the ocean' line lands hard for trades.

— Brendan Wilton · Trim Landscaping Inc.

Building timber stairs top-down instead of bottom-up on a waterproofed deck; the 'granite countertops on toothpicks in the ocean' line lands hard for trades.

Full episode at 18:19 How Trim Landscaping Built Halifax's Queen's Marque and Argyle Street — The Commercial Landscaping Niche Nobody Else Owns ▸

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THE LESSON THIS CLIP CARRIES

Public-access commercial projects give your tradespeople a legacy showpiece they can bring their families to — this is an underrated retention and pride lever.

“with projects like this that are going to be public access it's awesome for our employees... they get to show it off to their families”

More lessons like this ▸

THE CHAPTER IT LIVES IN

Niche Positioning: Between Civil and Landscape

16:10

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SOURCE: 18:19 of How Trim Landscaping Built Halifax's Queen's Marque and Argyle Street — The Commercial Landscaping Niche Nobody Else Owns