Framework · 5:40
// THE QUOTE
“i think we also are very in how we develop products we look at long-term solutions”
— Charles McCormick · SOPREMA Canada Inc.
Names the labor shortage as the design driver behind laminated/smart board panels and ties it to quality-control on jobs. Niche-credible product-development logic that lands its own payoff.
Full episode at 5:40Roof Thermal Scans, Material Shortages & the Case for Recapping: Soprema + IRC Building Sciences on Atlantic Canada's 2021 Roofing Crisis ▸
THE LESSON THIS CLIP CARRIES
Labor shortage is a product-design signal: Soprema created laminated Smart Board panels specifically because fewer skilled hands meant quality-control problems on-site.
“there's a real shortage of labor out there and with that shortage of labor sometimes comes from quality control issues on jobs”
THE CHAPTER IT LIVES IN
Soprema: company philosophy, R&D and the architectural-rep role
2:58
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SOURCE: 5:40 of Roof Thermal Scans, Material Shortages & the Case for Recapping: Soprema + IRC Building Sciences on Atlantic Canada's 2021 Roofing Crisis