Story · 31:36
// THE QUOTE
“there's an interesting story here so this is maybe three years ago”
— Jeff Graham · Construction AI
Blue Force origin: a BC investor desperate for warm bodies, then a neighbour in Musquodoboit who places Maritimers in skilled trades work across Canada. Complete founding anecdote.
Full episode at 31:36How AI Is Automating Construction Estimating — And Why Atlantic Canada Trades Are in Demand Across Canada (Jeff Graham, Construction AI & Blueforce Logistics) ▸
THE LESSON THIS CLIP CARRIES
Facebook has disproportionately high penetration in the Maritimes and is a primary inbound channel for skilled-trades recruitment in the region.
“facebook is enormously popular ... it has a particularly high penetration um out in nova scotia pei newfoundland and new brunswick”
THE CHAPTER IT LIVES IN
AI's human purpose: giving time back to construction workers
23:30
Clips like this, every two weeks.
SOURCE: 31:36 of How AI Is Automating Construction Estimating — And Why Atlantic Canada Trades Are in Demand Across Canada (Jeff Graham, Construction AI & Blueforce Logistics)