Framework · 15:46
// THE QUOTE
“you want to be really strategic about the questions that you're asking”
— Melissa Macfarlane Heidmiller · Procore Technologies, Inc.
Actionable hiring tactic owners can copy tomorrow: wrap interview questions around your values, e.g. probe past behaviour on silos vs cross-team collaboration.
Full episode at 15:46How to Attract and Keep Great Construction Workers: Employer Branding for Any Size Firm (ft. Procore) ▸
THE LESSON THIS CLIP CARRIES
Embedding your values into behavioural interview questions (not just culture-fit rhetoric) is the most practical way to screen for alignment before an offer is made.
“ask questions built around that right find out how does whatever individual how have they behaved in the past when it comes to leading a project working with a team”
THE CHAPTER IT LIVES IN
Procore's three core values and the 'no brilliant jerks' rule
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SOURCE: 15:46 of How to Attract and Keep Great Construction Workers: Employer Branding for Any Size Firm (ft. Procore)