Story · 42:20
// THE QUOTE
“I was at a conference not too long ago with the absda”
— Matthew Brennan · Thermo-Cell Industries Ltd. (operating as Thermocell / Greenfiber Canada)
Topical labour story: immigration as the answer to the worker shortage, with Ukrainian hires transforming a New Brunswick community.
Full episode at 42:20Cellulose Insulation in Atlantic Canada: Fire Performance, Retrofit Moisture Risk, and the Net-Zero Shift | Thermocell & Greenfiber ▸
THE LESSON THIS CLIP CARRIES
In Atlantic Canada's construction market, immigration—particularly from Ukraine—is emerging as a viable and culturally compatible workforce strategy for manufacturers and dealers experiencing skilled-labour shortages.
“going to that conference definitely opened our eyes to maybe that as a possibility yeah especially for skilled qualified workers”
THE CHAPTER IT LIVES IN
Industry Outlook and Wrap-Up
42:10
Clips like this, every two weeks.
SOURCE: 42:20 of Cellulose Insulation in Atlantic Canada: Fire Performance, Retrofit Moisture Risk, and the Net-Zero Shift | Thermocell & Greenfiber