Framework · 1:08:42
// THE QUOTE
“i see too many young sales reps walking into an architect's office and starting with the pitch”
— Barry Osmun · AzSpecd Solutions Inc.
Clean sales lesson: listen first and understand the client's motives before pitching. Universally useful and stands alone.
Full episode at 1:08:42Solar Cladding as a Cladding Replacement: BIPV, Rainstick Water Recycling, and Atlantic Canada Sales Strategy | Barry Osmun, AzSpecd Solutions ▸
THE LESSON THIS CLIP CARRIES
Adapt your communication register completely between the jobsite and the architect's office — same visit, different language, or you lose both clients.
“you need to bring yourself from the cursing and squaring level with the contractor to the technical level with the architecture”
THE CHAPTER IT LIVES IN
35 years of sales philosophy — listen first, adapt, admit gaps
57:30
Clips like this, every two weeks.
SOURCE: 1:08:42 of Solar Cladding as a Cladding Replacement: BIPV, Rainstick Water Recycling, and Atlantic Canada Sales Strategy | Barry Osmun, AzSpecd Solutions