Story · 32:16
// THE QUOTE
“phil came to me and said doug we'd like to talk to you about taking this event over as chair”
— Doug Doucet · rcs construction
Rebranding a charity event into the construction-industry-owned Great Big Dig for the IWK, growing it from 200k to half a million; a complete collaboration-with-rivals story.
Full episode at 32:16From Sweeping Floors to a $100M Contractor — Doug Doucet of RCS Construction on EOS, Paying Subs in 48 Hours & the Project That Almost Broke Him ▸
THE LESSON THIS CLIP CARRIES
Brand a cause so the industry owns it: rebranding an IWK fundraiser as the 'Great Big Dig' enlisted competitor GCs and grew it from $200K to $400-500K a year.
“now it's a construction industry thing i can get all my competitors to get around it”
THE CHAPTER IT LIVES IN
Awards and the Great Big Dig
30:12
Clips like this, every two weeks.
SOURCE: 32:16 of From Sweeping Floors to a $100M Contractor — Doug Doucet of RCS Construction on EOS, Paying Subs in 48 Hours & the Project That Almost Broke Him